Confession of a Networking Pro by Jodi Glickman
Even communication experts don't always like to network. One approach that we like to talk about in the first #WILpower workshop of the year is to focus on being generous: think about how to help the people you meet, rather than how to advance your own agenda. You might be surprised at how fun it can be. As a bonus, it can often turn out being helpful to yourself.
Check out the article "Confession of a networking pro" by Jodi Glickman.